Do you know the difference between an assumption and a hypothesis? An assumption is something that you suppose to be true, such as “Often PMs are engineers.” A hypothesis is also something that you suppose to be true, but it is stated in an unambiguous way so that it can be tested This is the … Continue reading Book Review: “UX Strategy” by Jaime Levy
Category: User Research Books
Book Review: Practical User Research: Everything You Need to Know to…” by Dr.Emmanuelle Savarit
Have you ever wondered when you should involve user research into your product development? Or think that quantitative research is more reliable than qualitative research? Or wonder how user research can influence business strategy? Or confused about the difference between a user profile and user persona? Then this book may hold some answers for you!
The Learning Curve: Interesting Readings for Product Leaders 